Vodafone, values and being a trusted advisor – with Nicki Lyons

Before becoming Chief Corporate Affairs Officer at Vodafone UK, Nicki worked for Walgreen Boots Alliance, PepsiCo, Unilever and a stint in government communications. Here she talks to Damian Reece and his Instinctif co-host Katie Gabriel about her fascinating career on both sides of the Atlantic. She discusses authenticity, the weight of responsibility as a corporate affairs lead and the skill of brilliant messaging.